If you have contacts at other podcasts, you could see if they might give your new podcast a mention and include your trailer along with the mention – at the end of their podcast and even in their social media.
#Music podcast maker code#
You should be able to pick up code for a media player from your host and drop it onto your site. WebsiteĮmbed the trailer on your website. You can use the trailer as marketing material in other promotion places – like your social media platforms and your website. Apple and Spotify) will also allow you to nominate an episode to be a trailer (via their dashboard.) This will pin the trailer to the top of your feed.
#Music podcast maker how to#
(In an earlier lesson we’ve gone through how to do that.) Note that some distributors (e.g. Upload it to your hosting service and make sure you have submitted your host feed to key podcast distributors – like Apple, Spotify and Stitcher. Set up your trailer as your Episode Zero in your feed. Where you can use your trailer Feed to distributors Remember this is a teaser and should be designed to build anticipation. What should be your podcast trailer length? You could also include sound effects (like the BBC Earth trailer below.) You’ll hear these things in the examples further below. Music – which could be the theme for your show.Short clips from episodes – best bits, (short, a few seconds long).Voice over – covering the What, Who, When, Where, Why.Podcast trailers should use the tools of your trade – these key audio elements: How to compose your trailer (audio elements) Encouraging people to subscribe to your podcast is the most essential outcome you’d need. Where can the listener expect to find your podcast? Call to action How often can the listener expect to hear an episode? How often will you publish an episode? Where Who is the podcast for? What kind of people? What are they typically interested in? (You want to identify with your ideal target audience.) When Why are you doing this podcast? Why is it important? Why should people listen? Who Also what is your show about? (This is where you can start building your strengths.) Why What’s the name of your show! Obvious I know but make sure you include it. The final thing to pitch is what the marketers call a “call-to-action”. The simplest starting point is the journalist’s questions of What, Who, When, Where and Why – to simply communicate the fundamentals of what your podcast is about.
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Now let’s get into the nitty gritty of what to put in your podcast trailer.
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Sell your strengths and make your case.In this post are important tips and key principles, along with some best practice podcast trailer examples (toward the end of the post.)įirst off here’s some general advice on how to make your podcast trailer: So it’s worth spending the time to actually make a trailer and make it good. Your trailer will likely be the first thing people will listen to. And of course the encouragement to give it a try. It’s a teaser designed to give a taste of what you’ll get. With a few of Looka’s special features, you’ll have a 5-star logo in no time.A podcast trailer is like a trailer for a movie. Want to put your name in the spotlight? A container works to frame your logo’s central elements and draw the eye to your name. If you’re looking to add visual impact while also saving space, try adding a font or color pair for your logo’s text. Stacked text creates the perfect fit for the square cover art displays of most major podcasting platforms. Stand out from the sea of noise by using a few of Looka’s special design features. Before your podcast can catch listeners’ ears, your podcast logo needs to catch their eyes.